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Best Time To Post On TikTok In 2023 - Tech Preview

When you put a video on TikTok and it doesn’t get as many views as you expected, it could be because you posted it at the wrong time. Here’s some important information about the best time to post on TikTok to get more people to see and like your videos.

You might think it’s a good idea to share your TikTok videos right after you make them and they look great. However, if you want more people to like and watch your videos, this might not always be the best choice.

Because TikTok is used by people all around the world, and its For You Page shows videos to users everywhere and at any time, you need to be really careful about when you share your videos.

We checked out some research to find out when it’s best to post, but remember that who watches your videos, the hashtags and sounds you use, and how good your videos are all play a big role in getting more people to like and watch them.

When should you put your videos on TikTok

Based on studies, these are the top times to share videos on TikTok:

These times are all in Eastern Standard Time (EST):

  • Sunday: 7 AM, 8 AM, 4 PM
  • Saturday: 11 AM, 7 PM, 8 PM
  • Friday: 5 AM, 1 PM, 3 PM
  • Thursday: 9 AM, 12 PM, 7 PM
  • Wednesday: 7 AM, 8 AM, 11 PM
  • Tuesday: 2 AM, 4 AM, 9 AM
  • Monday: 6 AM, 10 AM, 10 PM

Some of the most suggested posting times for TikTok are Fridays at 5 AM EST, Thursdays at 12 PM EST, and Tuesdays at 9 AM EST.

A research looked at more than 100,000 posts to figure out the times when people liked and watched videos the most. But, remember, there are other things to think about when you pick a time to post.

Is the best time to post on TikTok important

Yes, the time you post on TikTok matters because it helps the computer program (algorithm) decide if your video should be shown to more people.

The algorithm looks at things like how much time people spend watching, how many views your video gets, and how much people like it. So, it’s a good idea to post your videos when more people are likely to watch them.

If you share a video when not many people are using TikTok, it might not get many likes or views. You don’t have to post exactly at the exact hour, but it’s a good idea to try and share your videos a little before or after these times:

Sunday: Best time to post on TikTok

5 AM PST / 8 AM EST
4 AM PST / 7 AM EST
1 PM PST / 4 PM EST

Saturday: Best time to post on TikTok

4 PM PST / 7 PM EST
8 AM PST / 11 AM EST
5 PM PST / 8 PM EST

Friday: Best time to post on TikTok

10 AM PST / 1 PM EST
2 AM PST / 5 AM EST
12 AM PST / 3 PM EST

Thursday: Best time to post on TikTok

9 AM PST / 12 PM EST
6 AM PST / 9 AM EST
8 PM PST / 11 PM EST

Wednesday: Best time to post on TikTok

5 AM PST / 8 AM EST
4 AM PST / 7 AM EST
8 PM PST / 11 PM ET

Tuesday: Best time to post on TikTok

1 AM PST / 4 PM EST
11 PM PST (Mon) / 2 PM EST
6 AM PST / 9 AM EST

Monday: Best time to post on TikTok

7 AM PST / 10 AM EST
3 AM PST / 6 AM EST
7 PM PST / 10 PM EST

How to see who watches your TikTok videos

There are two ways to see who watches your TikTok videos:

Through the TikTok app

  • Open the TikTok app and go to your profile.
  • Tap on the three dots in the top right corner of the screen.
  • Select “View insights.”
  • Under “Videos,” tap on the video you want to see the view count for.
  • The “Who’s watching?” section will show you a list of the people who have watched your video.

Through the TikTok website

  • Go to the TikTok website and log in to your account.
  • Click on your profile picture in the top right corner of the screen.
  • Click on “Insights.”
  • Under “Videos,” click on the video you want to see the view count for.
  • The “Who’s watching?” section will show you a list of the people who have watched your video.

Finding the right time to share videos with your viewers

Once you can use TikTok’s Analytics, you can start learning and creating a plan for the best time to post your new videos.

By looking at your ‘Top Territories,’ you’ll know which countries like your content the most. And checking ‘Follower Activity’ helps you see when your followers are most active during the day.

Using this information, you can make a plan that suits your viewers. For example, if people watch your videos a lot in both the UK and the US, you could post in the afternoon UK time (BST), which is also morning in US time (PST).

As your audience grows, you’ll get better at knowing what to share and when. But for now, this guide should help you get started.

How often to share videos on TikTok

Usually, it’s good to post about one to three times each day. This way, your audience can easily enjoy the new videos on their ‘For You’ page.

But, if you post more than that, you might not get as many views and comments because it could be hard for all your viewers to watch everything.

It’s best to have a consistent schedule with at least one new TikTok video every day. However, if you post too many times, it can get a bit tricky.

In conclusion, it’s a good idea to post often on TikTok, as long as you don’t overwhelm your audience with too many videos all at once.

Here are some other ways to grow on TikTok

  • Collaborate with other creators. This is a great way to reach a new audience and get exposure for your content. When you collaborate with another creator, you can cross-promote each other’s videos and tag each other in your posts.
  • Host a giveaway or contest. This is a great way to get people excited about your content and encourage them to follow you. When you host a giveaway or contest, make sure the prize is something that your target audience will be interested in.
  • Run ads. If you’re serious about growing your TikTok account, you can run ads. TikTok ads can be a great way to reach a specific audience and target people who are already interested in the content you create.
  • Use TikTok analytics. TikTok analytics can provide you with valuable insights into your audience and how they’re interacting with your content. This information can help you create better content that is more likely to resonate with your audience.
  • Be patient. Growing a TikTok account takes time and effort. Don’t expect to become an overnight sensation. Just keep creating great content and engaging with your audience, and you will eventually see results.

So, now you have all the information you need to make the most of TikTok’s best posting times for increasing your growth.

Read More: Best Time To Post On TikTok In 2024